Profitable customers : how to identify, develop and retain them

Main Author: Wilson, Charles
Language: English
Published: London, UK: KoganPage, 1998.
Edition: 2nd ed.
Series: Professional paperbacks
Subjects:
Physical Description: viii, 184 p.: ill.; 24 cm.
Bibliography: Includes bibliographical references and index
ISBN: 9780749428259
0749428252 (pbk.)