Fundamentals of selling : customers for life

Main Author: Futrell, Charles M
Language: English
Published: Boston: Irwin/McGraw-Hill, 1999.
Edition: 6th ed.
Series: The Irwin/McGraw-Hill series in marketing
Subjects:
Physical Description: xxiii, 584 p.: col. ill.; 26 cm..
Bibliography: Includes bibliographical references and index
ISBN: 9780072289961
025625981X
0072289961 (hbk.)