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20170218090000.0 |
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071115 eng |
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|a 9780750641166
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|a 0750641169 (pbk.)
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|a DLC
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|a HF5415.13
|b .M36 1999
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| 100 |
1 |
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|a McDonald, Malcolm
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| 245 |
1 |
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|a Marketing plans :
|b how to prepare them, how to use them
|c Malcolm McDonald.
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| 250 |
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|a 4th ed.
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| 260 |
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|a Oxford:
|b Butterworth-Heinemann,
|c 1999b.
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| 300 |
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|a xviii, 578 p.:
|b ill.;
|c 25 cm.
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| 490 |
0 |
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|a The Chartered Institute of Marketing/Butterworth-Heinemann marketing series
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| 500 |
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|a Includes index
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| 650 |
0 |
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|a Marketing --
|x Planning
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| 650 |
0 |
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|a Marketing --
|x Management
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000022156
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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| 999 |
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|a 0000022326
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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| 999 |
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|a 0000023812
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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