Practical marketing : an Asian perspective
| Main Author: | Wee, Chow Hou |
|---|---|
| Language: | English |
| Published: |
Singapore:
Addison-Wesley Pub. Co.,
1997.
|
| Subjects: |
| Item Description: |
Gift: Selangor Business School (SBS) |
|---|---|
| Physical Description: |
xii, 297 p.; 24 cm. |
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
0201628570 (hbk.) |