Marketing & selling professional services : practical approaches to practice development

Main Author: Forsyth, Patrick
Language: English
Published: London: Kogan Page, 2003.
Edition: 3rd ed.
Subjects:
LEADER 00782cam a2200217 7i4500
001 0000018709
005 20170218090000.0
008 071112 eng
020 |a 0749440902 (hbk.)  
040 |a DLC 
090 0 0 |a HD8038.A1   |b F67 2003 
100 1 |a Forsyth, Patrick  
245 1 0 |a Marketing & selling professional services :   |b practical approaches to practice development   |c Patrick Forsyth. 
246 3 |a Marketing and selling professional services. 
250 |a 3rd ed. 
260 |a London:   |b Kogan Page,   |c 2003. 
300 |a xxiv, 311 p.:   |b ill.;   |c 24 cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Professions --   |x Marketing  
997 |a Business & Accountancy, Faculty 
999 |a 0000023936  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam