APA Citation

Bagozzi, R. P. (1998). Marketing management. Upper Saddle River: Prentice Hal.

Chicago Style Citation

Bagozzi, Richard P. Marketing Management. Upper Saddle River: Prentice Hal, 1998.

MLA Citation

Bagozzi, Richard P. Marketing Management. Upper Saddle River: Prentice Hal, 1998.

Warning: These citations may not always be 100% accurate.