Marketing decisions for new and mature products

Main Author: Hisrich, Robert D
Other Authors: Peters, Michael P
Language: English
Published: New York: Macmillan, 1991.
Edition: 2nd ed.
Series: Macmillan series in college marketing
Subjects:

1st Floor, Shah Alam

Call Number: HF5415 H57 1991
Accession No Item Category SMD Status Notes
0000022186 OPEN SHELF BOK AVAILABLE