APA Citation

Vriens, M., & Grover, R. (2006). The handbook of marketing research: Uses, misuses, and future advances. Thousand Oaks: Sage Pub..

Chicago Style Citation

Vriens, Marco, and Rajiv Grover. The Handbook of Marketing Research: Uses, Misuses, and Future Advances. Thousand Oaks: Sage Pub., 2006.

MLA Citation

Vriens, Marco, and Rajiv Grover. The Handbook of Marketing Research: Uses, Misuses, and Future Advances. Thousand Oaks: Sage Pub., 2006.

Warning: These citations may not always be 100% accurate.