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20180409090000.0 |
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071105 eng |
| 020 |
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|a 9780471755272 (pbk.)
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| 090 |
0 |
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|a HF1416
|b .K68 2008
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| 100 |
1 |
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|a Kotabe, Masaaki
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| 245 |
1 |
0 |
|a Global marketing management
|c Masaaki Kotabe, Kristiaan Helsen.
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| 250 |
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|a 4th ed.
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| 260 |
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|a Hoboken, NJ:
|b John Wiley & Sons,
|c 2008.
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| 300 |
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|a xxii, 682 p.:
|b col. ill., col. maps;
|c 28 cm.
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| 500 |
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|a Gift: Faculty of Business & Accountancy
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Export marketing --
|x Management
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| 650 |
0 |
0 |
|a International business enterprises --
|x Management
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| 700 |
1 |
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|a Helsen, Kristiaan
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| 997 |
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|a Business & Accountancy, Faculty
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| 998 |
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|a Marketing, Degree
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| 999 |
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|a 0000020150
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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| 999 |
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|a 0000062001
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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