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| LEADER |
00754cam a2200217 7i4500 |
| 001 |
0000018506 |
| 005 |
20170218090000.0 |
| 008 |
071129 eng |
| 020 |
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|a 9783527502820 (hbk.)
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| 020 |
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|a 3527502823 (hbk.)
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| 040 |
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|a OhCoOLI
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| 090 |
0 |
0 |
|a HD69.B7
|b R54 2007
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| 100 |
1 |
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|a Riesenbeck, Hajo
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| 245 |
1 |
0 |
|a Power brands :
|b measuring, making and managing brand success
|c Hajo Riesenbeck and Jesko Perrey.
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| 260 |
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|a Weinheim:
|b Wiley-VCH,
|c 2007.
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| 300 |
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|a xii, 272 p.:
|b col. ill.;
|c 25 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Brand name products
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| 700 |
1 |
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|a Perrey, Jesko
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000020178
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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