Marketing management

Main Author: Kotler, Philip
Other Authors: Keller, Kevin Lane
Published: Upper Saddle River, N.J.: Pearson Prentice Hall, 2009.
Edition: 13th ed.
Subjects:
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020 |a 0136009980 (hbk.)  
020 |a 9780136009986 (hbk.)  
090 0 0 |a HF5415.13   |b .K68 2009 
100 1 |a Kotler, Philip  
245 1 0 |a Marketing management   |c Philip Kotler, Kevin Lane Keller. 
250 |a 13th ed. 
260 |a Upper Saddle River, N.J.:   |b Pearson Prentice Hall,   |c 2009. 
300 |a xl, 662 p.:   |b col. ill.;   |c 29 cm. 
650 0 0 |a Marketing --   |x Management  
700 1 |a Keller, Kevin Lane  
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