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00796cam a2200217 7i4500 |
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0000018443 |
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20170218090000.0 |
| 008 |
071024 eng |
| 020 |
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|a 9780470028629 (pbk.)
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| 040 |
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|a DLC
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| 090 |
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|a HD9980.5
|b .G76 2007
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| 100 |
1 |
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|a Gronroos, Christian
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| 245 |
1 |
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|a Service management and marketing :
|b customer management in service competition
|c Christian Gronroos.
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| 250 |
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|a 3rd ed.
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| 260 |
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|a Chichester, West Sussex, England:
|b John Wiley & Sons,
|c 2007.
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| 300 |
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|a x, 483 p.:
|b col. ill.;
|c 24 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Service industries --
|x Marketing
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| 650 |
0 |
0 |
|a Customer services
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000020187
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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