Service management and marketing : customer management in service competition

Main Author: Gronroos, Christian
Language: English
Published: Chichester, West Sussex, England: John Wiley & Sons, 2007.
Edition: 3rd ed.
Subjects:

1st Floor, Shah Alam

Call Number: HD9980 5 G76 2007
Accession No Item Category SMD Status Notes
0000020187 OPEN SHELF BOK AVAILABLE