|
|
|
|
LEADER |
00749cam a2200229 7i4500 |
001 |
0000018403 |
005 |
20170218090000.0 |
008 |
071023 eng |
020 |
|
|
|a 0471684767 (pbk.)
|
020 |
|
|
|a 9780471684763
|
040 |
|
|
|a DLC
|
090 |
0 |
0 |
|a HF5415.2
|b .M33 2006
|
100 |
1 |
|
|a McDaniel, Carl
|
245 |
1 |
0 |
|a Marketing research essentials
|c Carl McDaniel, Jr., Roger Gates.
|
250 |
|
|
|a 5th ed.
|
260 |
|
|
|a Hoboken, N.J.:
|b John Wiley & Sons, Inc.,
|c 2006.
|
300 |
|
|
|a xvi, 479 p.:
|b ill.;
|c 26 cm.
|
504 |
|
|
|a Includes bibliographical references and index
|
650 |
0 |
0 |
|a Marketing research
|
700 |
1 |
|
|a Gates, Roger
|
997 |
|
|
|a Business & Accountancy, Faculty
|
999 |
|
|
|a 0000020127
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
|