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|a 0324544014 (international ed.)
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|a 9780324544015 (international ed.)
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|a HF5415
|b .M33 2008
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|a McDaniel, Carl
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| 245 |
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|a Introduction to marketing
|c Carl McDaniel, Charles W. Lamb, Joseph F. Hair, Jr.
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| 250 |
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|a Ninth edition.
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| 264 |
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|a Australia:
|b Thomson/South-Western,
|c 2008.
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| 300 |
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|a xxxi, 671 pages:
|b colour illustrations;
|c 28 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 500 |
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|a Gift: Faculty of Business & Accountancy
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| 500 |
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|a Gift: Saudara Arshad Ariff
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
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|a Marketing --
|x Management
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| 650 |
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0 |
|a Marketing
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| 700 |
1 |
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|a Lamb, Charles W.
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| 700 |
1 |
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|a Hair, Joseph F.
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| 997 |
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|a Business & Accountancy, Faculty
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| 998 |
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|a Marketing, Degree
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| 999 |
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|a 0000020134
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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|a 0000030320
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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|a 0000052547
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
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|a 0000061727
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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|a 0000065063
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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