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| 001 |
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| 005 |
20170218090000.0 |
| 008 |
071009 eng |
| 020 |
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|a 0761956824 (hbk.)
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| 020 |
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|a 9181472921206 (pbk.)
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| 020 |
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|a 9780761956822 (hbk.)
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| 020 |
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|a 1412921201 (pbk.)
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|a DLC
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| 090 |
0 |
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|a HF5415
|b .H54 2002
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| 245 |
0 |
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|a Handbook of marketing
|c edited by Barton Weitz and Robin Wensley.
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| 260 |
|
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|a London:
|b Sage Pub.,
|c 2002.
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| 300 |
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|a xix, 582 p.:
|b ill.;
|c 26 cm.
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| 504 |
|
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Marketing
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| 700 |
1 |
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|a Weitz, Barton
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| 700 |
1 |
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|a Wensley, Robin
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| 997 |
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|a Business & Accountancy, Faculty
|
| 998 |
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|a Marketing, Degree
|
| 999 |
|
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|a 0000001950
|b BOK
|c REFERENCE
|e 2nd Floor, Shah Alam
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| 999 |
|
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|a 0000020186
|b BOK
|c REFERENCE
|e Ground Floor, Bestari Jaya
|
