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| LEADER |
00763cam a2200241 7i4500 |
| 001 |
0000018295 |
| 005 |
20170218090000.0 |
| 008 |
071009 eng |
| 020 |
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|a 0470050764 (hbk.)
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| 020 |
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|a 9780470050767
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| 040 |
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|a DLC
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| 090 |
0 |
0 |
|a HF5415.2
|b .A25 2007
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| 100 |
1 |
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|a Aaker, David A
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| 245 |
1 |
0 |
|a Marketing research
|c David A. Aaker, V. Kumar, George S. Day.
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| 250 |
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|a 9th ed.
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| 260 |
|
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|a Hoboken, NJ:
|b John Wiley & Sons,
|c 2007.
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| 300 |
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|a xvii, 774 p.:
|b ill.;
|c 27 cm.
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| 504 |
|
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Marketing research
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| 700 |
1 |
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|a Kumar, V
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| 700 |
1 |
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|a Day, George S
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000020184
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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