Integrated marketing communications : 2003 - 2004
| Main Author: | Fill, Chris |
|---|---|
| Language: | English |
| Published: |
Amsterdam:
Butterworth Heinemann,
2003.
|
| Subjects: |
| Item Description: |
Includes index |
|---|---|
| Physical Description: |
ix, 184 p.; 30 cm. |
| ISBN: |
9780750659635 0750659637 (pbk.) |