Market-based management : strategies for growing customer value and profitability
Main Author: | Best, Roger J |
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Language: | English |
Published: |
Upper Saddle River, N.J.:
Pearson/Prentice Hall,
2005.
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Edition: | 4th ed. |
Subjects: |
1st Floor, Shah Alam
Call Number: |
HF5415 13 B47 2005 |
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Accession No | Item Category | SMD | Status | Notes |
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0000019642 | OPEN SHELF | BOK | AVAILABLE |