APA Citation

Malhotra, N. K. (2007). Marketing research: An applied orientation (5th ed.). Upper Saddle River, N.J.: Pearson/Prentice Hall.

Chicago Style Citation

Malhotra, Naresh K. Marketing Research: An Applied Orientation. 5th ed. Upper Saddle River, N.J.: Pearson/Prentice Hall, 2007.

MLA Citation

Malhotra, Naresh K. Marketing Research: An Applied Orientation. 5th ed. Upper Saddle River, N.J.: Pearson/Prentice Hall, 2007.

Warning: These citations may not always be 100% accurate.