Global marketing

Main Author: Keegan, Warren J
Other Authors: Green, Mark C
Language: English
Published: Upper Saddle River, N.J.: Pearson/Prentice Hall, 2005.
Edition: 4th ed.
Subjects:
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020 |a 9780131968547  
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090 0 0 |a HF1416   |b .K44 2005 
100 1 |a Keegan, Warren J  
245 1 0 |a Global marketing   |c Warren J. Keegan, Mark C. Green. 
250 |a 4th ed. 
260 |a Upper Saddle River, N.J.:   |b Pearson/Prentice Hall,   |c 2005. 
300 |a xx, 636 p.:   |b ill.;   |c 28 cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Export marketing  
700 1 |a Green, Mark C  
997 |a Business & Accountancy, Faculty 
998 |a Marketing, Degree 
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