APA Citation

Keegan, W. J., & Green, M. C. (2005). Global marketing (4th ed.). Upper Saddle River, N.J.: Pearson/Prentice Hall.

Chicago Style Citation

Keegan, Warren J., and Mark C. Green. Global Marketing. 4th ed. Upper Saddle River, N.J.: Pearson/Prentice Hall, 2005.

MLA Citation

Keegan, Warren J., and Mark C. Green. Global Marketing. 4th ed. Upper Saddle River, N.J.: Pearson/Prentice Hall, 2005.

Warning: These citations may not always be 100% accurate.