Marketing management
by: Kotler, Philip
Published: (2006)
Marketing management
| Main Author: | Kotler, Philip |
|---|---|
| Other Authors: | Keller, Kevin Lane |
| Language: | English |
| Published: |
Upper Saddle River, N.J.:
Pearson/Prentice Hall,
2006.
|
| Edition: | 12th ed. |
| Subjects: |