|
|
|
|
| LEADER |
00835cam a2200241 7i4500 |
| 001 |
0000017638 |
| 005 |
20170218090000.0 |
| 008 |
070828 eng |
| 020 |
|
|
|a 9780072865783 (hbk.)
|
| 020 |
|
|
|a 0072865784 (hbk.)
|
| 040 |
|
|
|a DLC
|
| 090 |
0 |
0 |
|a HF5415
|b .D89 2006
|
| 100 |
1 |
|
|a Dwyer, F. Robert
|
| 245 |
1 |
0 |
|a Business marketing :
|b connecting strategy, relationships, and learning
|c F. Robert Dwyer, John F. Tanner, Jr.
|
| 250 |
|
|
|a 3rd ed.
|
| 260 |
|
|
|a Boston, Mass.:
|b McGraw-Hill,
|c 2006.
|
| 300 |
|
|
|a xxix, 683 p.:
|b ill.;
|c 26 cm.
|
| 490 |
0 |
|
|a McGraw-Hill/Irwin series in marketing
|
| 504 |
|
|
|a Includes bibliographical references and index
|
| 650 |
0 |
0 |
|a Marketing
|
| 700 |
1 |
|
|a Tanner, John F
|
| 997 |
|
|
|a Business & Accountancy, Faculty
|
| 999 |
|
|
|a 0000019629
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
|
