rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Best practice cases in branding
    sub title: lessons from the world's strongest brands
  name:
    name part: Keller, Kevin Lane
    role:
      role term: creator
  type of resource: text
  origin info:
    place:
      place term: Upper Saddle River, N.J
    publisher: Pearson Education/Prentice Hall
    date issued: 2003
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: 288 p.: ill.; 24 cm.
  note: Kevin Lane Keller.
  note: Includes bibliographical references
  subject:
    topic: Brand name products --
    topic: Management
  subject:
    topic: Brand name products --
    topic: Management --
    topic: Case studies
  identifier: 9780131411333
  identifier: 0131411330 (pbk.)
  record info:
    record content source: OhCoOLI
    record creation date: 070829
    record change date: 20170218090000.0
    record identifier: 0000017623