Marketing channels
Other Authors: | Coughlan, Anne T |
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Language: | English |
Published: |
Upper Saddle River, N.J.:
Pearson/Prentice Hall,
2006.
|
Edition: | 7th ed. |
Subjects: |
Physical Description: |
xx, 555 p.: col. ill.; 24 cm. |
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Bibliography: |
Includes bibliographical references and index |
ISBN: |
9780131275553 0131275550 (pbk.) |