Marketing channels

Other Authors: Coughlan, Anne T
Language: English
Published: Upper Saddle River, N.J.: Pearson/Prentice Hall, 2006.
Edition: 7th ed.
Subjects:
Physical Description: xx, 555 p.: col. ill.; 24 cm.
Bibliography: Includes bibliographical references and index
ISBN: 9780131275553
0131275550 (pbk.)