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| LEADER |
00840cam a2200241 7i4500 |
| 001 |
0000017308 |
| 005 |
20170218090000.0 |
| 008 |
070820 eng |
| 020 |
|
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|a 9780273682790
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| 020 |
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|a 0273682792 (pbk.)
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| 040 |
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|a DLC
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| 090 |
0 |
0 |
|a HF5415.123
|b .F55 2005
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| 100 |
1 |
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|a Fill, Chris
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| 245 |
1 |
0 |
|a Business-to-business marketing :
|b relationships, systems and communications
|c Chris Fill, Karen E. Fill.
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| 260 |
|
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|a Harlow, England:
|b Financial Times/Prentice Hall,
|c 2005.
|
| 300 |
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|a xix, 380 p.;
|c 25 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Sales promotion
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| 650 |
0 |
0 |
|a Communication in marketing
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| 650 |
0 |
0 |
|a Marketing channels
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| 700 |
1 |
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|a Fill, Karen E
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000019605
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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