Fundamentals of selling : customers for life through service

Main Author: Futrell, Charles M
Language: English
Published: Boston, Mass.: McGraw-Hill/Irwin, 2008.
Edition: 10th ed.
Subjects:
Item Description: Includes index
Physical Description: xxxv, 651 p.: col. ill.; 26 cm.
ISBN: 0073404691 (hbk.)
9780073404691 (hbk.)