Description: Customer retention through quality leadership :

Main Author:	Fliehman, Deborah G
Other Authors:	Auld, David D
Language:	English
Published:	Liu Fang Road, Singapore: Toppan Co., 1994.
Subjects:	Quality of products -- > Case studies -- > United States Customer relations -- > Case studies -- > United States Consumer satisfaction -- > Case studies -- > United States

Physical Description:	xii, 233 p.: ill.; 23 cm.
Bibliography:	Includes bibliographical references and index
ISBN:	981007431X (pbk.)