|
|
|
|
| LEADER |
00719cam a2200217 7i4500 |
| 001 |
0000016681 |
| 005 |
20170218090000.0 |
| 008 |
070731 eng |
| 020 |
|
|
|a 9780030211096
|
| 020 |
|
|
|a 0030211093 (hbk.)
|
| 040 |
|
|
|a DLC
|
| 090 |
0 |
0 |
|a HF5415
|b .M67 2000
|
| 245 |
0 |
0 |
|a Marketing :
|b best practices
|c Michael R. Czinkota...[et al.].
|
| 260 |
|
|
|a Fort Worth:
|b Dryden,
|c 2000.
|
| 300 |
|
|
|a xxvii, 657 p.:
|b ill.;
|c 29 cm.
|
| 490 |
0 |
|
|a The Dryden Press series in marketing
|
| 504 |
|
|
|a Includes bibliographical references and index
|
| 650 |
0 |
0 |
|a Marketing
|
| 700 |
1 |
|
|a Czinkota, Michael R
|
| 997 |
|
|
|a Business & Accountancy, Faculty
|
| 999 |
|
|
|a 0000027969
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
|
