APA Citation

Farson, R. E., & Keyes, R. (2002). Whoever makes the most mistakes wins: The paradox of innovation. New York: The Free Press.

Chicago Style Citation

Farson, Richard Evans, and Ralph Keyes. Whoever Makes the Most Mistakes Wins: The Paradox of Innovation. New York: The Free Press, 2002.

MLA Citation

Farson, Richard Evans, and Ralph Keyes. Whoever Makes the Most Mistakes Wins: The Paradox of Innovation. New York: The Free Press, 2002.

Warning: These citations may not always be 100% accurate.