World Wide Web marketing : integrating the Web into your marketing strategy

Main Author: Sterne, Jim
Language: English
Published: New York: John Wiley & Sons, Inc, 1999.
Edition: 2nd ed.
Subjects:
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090 0 0 |a HF5415.1265   |b .S74 1999 
100 1 |a Sterne, Jim  
245 1 0 |a World Wide Web marketing :   |b integrating the Web into your marketing strategy   |c Jim Sterne. 
250 |a 2nd ed. 
260 |a New York:   |b John Wiley & Sons, Inc,   |c 1999. 
300 |a xxiii, 392 p.:   |b ill.;   |c 24 cm. 
500 |a Includes index 
650 0 0 |a Internet marketing  
650 0 0 |a World Wide Web  
650 0 0 |a Internet  
997 |a Business & Accountancy, Faculty 
999 |a 0000027116  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam