How to write marketing copy that gets results
| Main Author: | Essinger, James |
|---|---|
| Language: | English |
| Published: |
London:
Pitman Pub.,
1996.
|
| Series: |
Institute of management foundation series
|
| Subjects: |
| Item Description: |
Includes index |
|---|---|
| Physical Description: |
xx, 214 p.: ill.; 23 cm. |
| ISBN: |
0273620479 (pbk.) 9780273620471 |