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20191217090000.0 |
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070625 eng |
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|a 0471230626 (hbk.)
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|a 9780471230625 (hbk.)
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|a 9780471451877 (pbk.)
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|a 0471451878 (pbk.)
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|a HF1416
|b .M37 2004
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|a Masaaki, Kotabe
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|a Global marketing management
|c Masaaki Kotabe, Kristiaan Helsen.
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| 250 |
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|a 3rd ed.
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| 260 |
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|a Hoboken, N.J.:
|b Wiley,
|c 2004.
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| 300 |
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|a xxii, 694 p.:
|b col. ill., col. maps;
|c 29 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
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|a Export marketing --
|x Management
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| 650 |
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|a International business enterprises --
|x Management
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| 700 |
1 |
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|a Helsen, Kristiaan
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| 997 |
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|a Business & Accountancy, Faculty
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| 998 |
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|a Marketing, Degree
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| 999 |
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|a 0000027100
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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|a 0000027412
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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|a 0000027413
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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|a 0000068604
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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