E-marketing

Main Author: Strauss, Judy
Other Authors: Frost, Raymond, El-Ansary, Adel
Language: English
Published: Upper Saddle River, N.J.: Prentice Hall, 2003.
Edition: 3rd ed.
Subjects:
Physical Description: xxi, 578 p.: ill.; 24 cm.
Bibliography: Includes bibliographical references and index
ISBN: 9780131227934
0131227939 (pbk.)
9780130497574
0130497576 (pbk.)