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|a 9780750652360
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| 020 |
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|a 0750652365 (pbk.)
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|a HF5415.135
|b .D74 2001
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| 100 |
1 |
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|a Drummond, Graeme
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| 245 |
1 |
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|a Strategic marketing :
|b planning and control
|c Graeme Drummond, John Ensor.
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| 250 |
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|a 2nd ed.
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| 260 |
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|a Oxford:
|b Butterworth-Heinemann,
|c 2001.
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| 300 |
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|a xiv, 304 p.:
|b ill.;
|c 25 cm.
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| 650 |
0 |
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|a Marketing --
|x Planning
|
| 650 |
0 |
0 |
|a Marketing --
|x Decision making
|
| 650 |
0 |
0 |
|a Marketing --
|x Management
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| 700 |
1 |
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|a Ensor, John
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000027098
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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