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| LEADER |
00609cam a2200193 7i4500 |
| 001 |
0000015845 |
| 005 |
20120904090000.0 |
| 020 |
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|a 9780133057157
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| 020 |
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|a 0133057151 (hbk.)
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| 090 |
0 |
0 |
|a HF5823
|b .B37 1996
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| 100 |
1 |
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|a Batra, Rajeev
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| 245 |
1 |
0 |
|a Advertising management
|c Rajeev Batra, John G. Myers, David A. Aaker.
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| 250 |
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|a 5th ed.
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| 260 |
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|a Upper Saddle River, N.J.:
|b Prentice Hall,
|c 1996.
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| 300 |
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|a xiii, 754 p.:
|b ill.;
|c 25 cm.
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| 650 |
0 |
0 |
|a Advertising --
|x Management
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| 700 |
1 |
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|a Aaker, David A
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| 700 |
1 |
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|a Myers, John G
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| 999 |
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|a 0000024076
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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