Advertising management

Main Author: Batra, Rajeev
Other Authors: Aaker, David A, Myers, John G
Published: Upper Saddle River, N.J.: Prentice Hall, 1996.
Edition: 5th ed.
Subjects:

1st Floor, Shah Alam

Call Number: HF5823 B37 1996
Accession No Item Category SMD Status Notes
0000024076 OPEN SHELF BOK AVAILABLE