Dictionary of marketing and advertising
| Main Author: | Farrah, Joseph |
|---|---|
| Published: |
Kuala Lumpur:
Golden Books Centre Sdn. Bhd.,
1998.
|
| Subjects: |
| LEADER | 00564cam a2200181 7i4500 | ||
|---|---|---|---|
| 001 | 0000015561 | ||
| 005 | 20170218090000.0 | ||
| 020 | |a 9789837203266 | ||
| 020 | |a 9837203269 (pbk.) | ||
| 090 | 0 | 0 | |a HF5415 |b .F37 1998 |
| 100 | 1 | |a Farrah, Joseph | |
| 245 | 1 | 0 | |a Dictionary of marketing and advertising |c Joseph Farrah. |
| 260 | |a Kuala Lumpur: |b Golden Books Centre Sdn. Bhd., |c 1998. | ||
| 300 | |a 311 p.; |c 22 cm. | ||
| 650 | 0 | 0 | |a Advertising |
| 650 | 0 | 0 | |a Marketing |
| 997 | |a Business & Accountancy, Faculty | ||
| 999 | |a 0000022384 |b BOK |c REFERENCE |e Ground Floor, Bestari Jaya | ||