Customer connections : new strategies for growth

Main Author: Wayland, Robert E
Other Authors: Cole, Paul M
Language: English
Published: Boston, Mass: Harvard Bus. School Press, 1997.
Subjects:
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008 070607 eng
020 |a 0875847994 (hbk.)  
090 0 0 |a HF5415.5   |b .W39 1997 
100 1 |a Wayland, Robert E  
245 1 0 |a Customer connections :   |b new strategies for growth   |c Robert E. Wayland, Paul M. Cole. 
260 |a Boston, Mass:   |b Harvard Bus. School Press,   |c 1997. 
300 |a xi, 265 p.:   |b ill.;   |c 24 cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Customer relations  
700 1 |a Cole, Paul M  
997 |a Business & Accountancy, Faculty 
999 |a 0000022365  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam