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| 020 |
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|a 9780534562748 (hbk.)
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| 020 |
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|a 0534562744 (hbk.)
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|a P91.3
|b .W47 2003
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| 100 |
1 |
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|a Wimmer, Roger D
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| 245 |
1 |
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|a Mass media research :
|b an introduction
|c Roger D. Wimmer, Joseph R. Dominick.
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| 250 |
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|a 7th ed.
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| 260 |
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|a Belmont, CA.:
|b Wadsworth/Thomson Learning,
|c 2003.
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| 300 |
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|a xii, 488 p.:
|b ill.;
|c 25 cm.
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| 500 |
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|a Gift: Prof. Elina Choong Abdullah
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| 650 |
0 |
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|a Mass media --
|x Research
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| 700 |
1 |
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|a Dominick, Joseph R
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| 997 |
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|a Communication, Visual Art & Computing, Faculty
|b Communication, Department
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| 999 |
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|a 0000057352
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
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