Marketing management

Main Author: Kotler, Philip
Language: English
Published: New Jersey: Pearson Education, 2003.
Edition: 11th ed.
Subjects:
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100 1 |a Kotler, Philip  
245 1 0 |a Marketing management   |c Philip Kotler. 
250 |a 11th ed. 
260 |a New Jersey:   |b Pearson Education,   |c 2003. 
300 |a xxix, 706 p.:   |b col. ill.;   |c 25 cm. 
500 |a Includes index 
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