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20170218090000.0 |
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070518 eng |
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|a 9780749419196
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| 020 |
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|a 0749419199 (pbk.)
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| 090 |
0 |
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|a HD9980.5
|b .C53 2000
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| 100 |
1 |
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|a Clarke, Greg
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| 245 |
1 |
0 |
|a Marketing a service for profit :
|b a practical guide to key service marketing concepts
|c Greg Clarke.
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| 260 |
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|a London:
|b Kogan Page,
|c 2000.
|
| 300 |
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|a vii, 200 p.:
|b ill.;
|c 24 cm.
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| 490 |
0 |
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|a Marketing in action series
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Service industries --
|x Marketing
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000021968
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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