QR Code

On brand : with 55 illustrations

Main Author:	Olins, Wally
Published:	London: Thames & Hudson, 2003.
Subjects:	Brand name products

Similar Items

Branding
by: Vaid, Helen
Published: (2003)

Strategic brand management : building, measuring, and managing brand equity
by: Keller, Kevin Lane
Published: (2003)

The ultimate book of business brands : insights from the world's 50 greatest brands
by: Crainer, Stuart
Published: (2003)

Brands
by: Danesi, Marcel
Published: (2006)

Best practice cases in branding : lessons from the world's strongest brands
by: Keller, Kevin Lane
Published: (2003)

Customize the brand : make it more desirable and profitable
by: Nilson, Torsten H
Published: (2003)

What is branding?
by: Healey, Matthew
Published: (2008)

Power brands : measuring, making, and managing brand success
by: Riesenbeck, Hajo
Published: (2009)

Power brands : measuring, making and managing brand success
by: Riesenbeck, Hajo
Published: (2007)

What is branding?
by: Healey, Matthew
Published: (2010)

Strategic brand management : building, measuring, and managing brand equity
by: Keller, Kevin Lane

Strategic brand management : building, measuring, and managing brand equity
by: Keller, Kevin Lane

Strategic brand management : building, measuring, and managing brand equity
by: Keller, Kevin Lane

Harvard Business Review on brand management.
Published: (1999)

[Re]inventing the brand : can top brands survive the new market realities?
by: Kapferer, Jean-Noel
Published: (2001)

The best of branding : best practices in corporate branding
by: Gregory, James R
Published: (2004)

Designing brand experinces
by: Landa, Robin
Published: (2006)

Brand management
Published: (2010)

Advanced brand management : from vision to valuation
by: Temporal, Paul
Published: (2002)

ZAG : the number-one strategy of high-performance brands : a whiteboard overview
by: Neumeier, Marty
Published: (2007)

Branding design 2.
Published: (2006)

B2B brand management
by: Kotler, Philip
Published: (2006)

Designing brand identity : an essential guide for the whole branding team
by: Wheeler, Alina

Designing brand identity : an essential guide for the entire branding team
by: Wheeler, Alina

Superbrands : an insight into more than 80 of Malaysia's strongest brands.
Published: (2002)

Brand atlas : branding intelligence made visible
by: Wheeler, Alina
Published: (2011)

Creating a brand identity : a guide for designers
by: Slade-Brooking, Catharine

Branding in Asia : the creation, development, and management of Asian brands for the global market
by: Temporal, Paul
Published: (2001)

Brand management : research, theory and practice
by: Heding, Tilde
Published: (2009)

Connective branding : building brand equity in a demanding world
by: Fisher-Buttinger, Claudia
Published: (2008)

The brand bubble : the looming crisis in brand value and how to avoid it
by: Gerzema, John
Published: (2008)

Perspectives on branding : the agency perspective the agency perspective : the brand perspective
Published: (2009)

Designing brand identity : an essential guide for the whole branding team
by: Wheeler, Alina
Published: (2013)

Designing brand identity : an essential guide for the whole branding team
by: Wheeler, Alina
Published: (2009)

Brand strategy : "Landor Associates" case study.
Published: (2004)

Brands and brand management : critical perspectives on business and management
Published: (2009)

A study on the effectiveness of branding strategy on consumer bahavior through mobile marketing
by: Nur Aisyah Mohd Kamsani
Published: (2004)

Unique now...or never : the brand is the company driver in the new value economy
by: Kunde, Jesper
Published: (2002)

Brand management financial perspectives
Published: (2007)

The study on perceptions in Halal product : a case of academic staff in Universiti Industri Selangor (UNiSEL), Bestari Jaya campus
by: Mohd Hairul Adha Sadiman
Published: (2008)