Marketing research

Main Author: McDaniel, Carl
Other Authors: Gates, Roger
Language: English
Published: New York: John Wiley & Sons, Inc., 2007.
Edition: 7th ed.
Subjects:
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245 1 0 |a Marketing research   |c Carl McDaniel, Jr., Roger Gates. 
250 |a 7th ed. 
260 |a New York:   |b John Wiley & Sons, Inc.,   |c 2007. 
300 |a xxvii, 623 p.;   |c 25 cm.. 
500 |a Includes index 
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