Competing in a service economy : how to create a competitive advantage through service development innovation

Main Author: Gustafsson, Anders
Other Authors: Johnson, Michael D
Language: English
Published: San Francisco: Jossey-Bass, 2003.
Series: The University of Michigan Business School management series
Subjects:

1st Floor, Shah Alam

Call Number: HF5415 5 G36 2003
Accession No Item Category SMD Status Notes
0000017776 OPEN SHELF BOK AVAILABLE