APA Citation

Yyakarnam, S., & Leppard, J. W. (1999). A marketing action plan for the growing business (2nd ed.). London: Kogan Page.

Chicago Style Citation

Yyakarnam, Shailendra, and John W. Leppard. A Marketing Action Plan for the Growing Business. 2nd ed. London: Kogan Page, 1999.

MLA Citation

Yyakarnam, Shailendra, and John W. Leppard. A Marketing Action Plan for the Growing Business. 2nd ed. London: Kogan Page, 1999.

Warning: These citations may not always be 100% accurate.