Concise encyclopedia of advertising
| Main Author: | Clow, Kenneth E. |
|---|---|
| Other Authors: | Baack, Donald |
| Published: |
New York:
Best Business Books,
2005.
|
| Subjects: |
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| 090 | 0 | 0 | |a HF5803 |b CLO 2005 |
| 100 | 1 | |a Clow, Kenneth E. | |
| 245 | 1 | 0 | |a Concise encyclopedia of advertising |c Kenneth E. Clow, Donald Baack. |
| 260 | |a New York: |b Best Business Books, |c 2005. | ||
| 300 | |a xiii, 213 p.; |c 22 cm. | ||
| 650 | 0 | 0 | |a Advertising |
| 700 | 1 | |a Baack, Donald | |
| 997 | |a Business & Accountancy, Faculty | ||
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