Fundamentals of sport marketing

Main Author: Pitts, Brenda G
Language: English
Published: Morgantown, WV: Fitness Information Technology, 2007.
Edition: 3rd ed.
Series: Sport management library
Subjects:
Item Description: Includes index
Physical Description: xx, 417 p.: ill.; 29 cm.
ISBN: 9781885693785 (hbk.)