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00802cam a2200217 7i4500 |
| 001 |
0000009528 |
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20170218090000.0 |
| 020 |
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|a 007139656X (hbk.)
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| 090 |
0 |
0 |
|a HF5415.13
|b .D35 2003
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| 100 |
1 |
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|a De Bonis, J. Nicholas
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| 245 |
1 |
0 |
|a Value-based marketing for bottom-line success :
|b 5 steps to creating customer value
|c J. Nicholas De Bonis, Eric Balinski & Phil Allen.
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| 246 |
3 |
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|a Five steps to creating customer value.
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| 260 |
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|a New York:
|b McGraw-Hill,
|c 2003.
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| 300 |
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|a xix, 245 p.:
|b ill.;
|c 26 cm.
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| 650 |
0 |
0 |
|a Marketing --
|x Management
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| 650 |
0 |
0 |
|a Customer services --
|x Management
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| 650 |
0 |
0 |
|a Consumer satisfaction
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| 700 |
1 |
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|a Balinski, Eric
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| 700 |
1 |
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|a Allen, Phil
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000012648
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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